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STRATAGEMS Becomes the First Global B2B Certified Agency for SHOPLINE

STRATAGEMS earns SHOPLINE's first-ever global B2B Certification, recognising deep platform mastery and innovative methodology for B2B eCommerce.

Paul Tough
Paul ToughFounder & CEO, Stratagems · 1 min read · Jan 2025
STRATAGEMS Becomes the First Global B2B Certified Agency for SHOPLINE — cover image

We're excited to announce that STRATAGEMS is the first-ever global Accredited Agency for SHOPLINE's B2B Certification Programme.

Led by CEO Paul Tough, our team collaborated closely with SHOPLINE to meet the rigorous certification standards. Our team has mastered SHOPLINE's advanced eCommerce platform, understanding its capabilities to offer our clients cutting-edge B2B eCommerce solutions.

This achievement reflects our dedication to delivering top-tier eCommerce services. As the first globally certified agency, we reinforce our leadership in the space, showcasing the trust SHOPLINE places in us to help businesses succeed online.

David, Head of Partnerships at SHOPLINE

"We are excited to award STRATAGEMS the status of our first global B2B Certified Agency. Their dedication to understanding our platform and their innovative methodology make them an ideal partner for business growth."

Paul Tough, CEO of STRATAGEMS

"We're honoured to be the first global agency certified by SHOPLINE in B2B. This certification reflects the hard work and dedication of our entire team, as well as our commitment to staying at the forefront of eCommerce innovation."

This certification positions STRATAGEMS to offer even more comprehensive solutions, enabling businesses to expand their B2B eCommerce presence with SHOPLINE's powerful tools and capabilities. As we look to the future, we look forward to continuing to work closely with SHOPLINE, helping more businesses maximise their eCommerce potential.

We extend our sincere thanks to SHOPLINE for their support and partnership. We're excited about the opportunities this certification will unlock for our clients.

Paul Tough
Paul Tough
Founder & CEO, Stratagems

Paul founded his first integration practice in 1999 and has spent twenty-five years leading integration, commerce and digital transformation programmes for enterprise retailers, including Sony PlayStation, Royal Mail, TUI, O2, Costco and Aldi. Today he leads Stratagems' AI-first practice, pioneering Agentic Retail™ and writing about how production AI actually ships.

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